Hugo Boss trademark challenge turned into PR nightmare
What happens when an internationally well-known luxury fashion house goes against a small family-owned Welsh brewery? As it turns out, a lot of unexpected things.
Yes, any company or individual can seek trademark registration in the USA; however, you will have to appoint a licensed US attorney to represent you before the USPTO.
As not every legal professional has direct experience with every field of law, we recommend seeking someone specialising in intellectual property and trademarks. They can prepare your application to ensure compliance with the USPTO's requirements and help in case any issues arise during the registration process.
Do I need to prove the usage of my trademark during the validity period?
Should I proceed with trademark registration if my mark has a high chance of refusal?
Can I increase the distinctiveness of my word mark by changing the font?
Are there any annual fees during the 10-year validity period?
Should I register both the name and the logo as a trademark?
Will a change of font have an impact on word mark registration?
What is the price for 2 or more trademark classes in Australia?
Can I make my trademark all capital letters instead of a mix of lower and upper case?
Can I avoid additional costs by registering both word and image trademarks in one application?
Our team of experienced trademark attorneys is here to help you! Simply send us an email outlining your request and we'll be happy to assist you.