Trademark Hall of Fame

Name

Disney

Official website

Owned by

Disney Enterprises, Inc

Description

Walt Disney Company, a global entertainment giant, has left an indelible mark on the world of animation, theme parks, and media since its inception. Founded by Walt Disney and Roy O. Disney in 1923 as the Disney Brothers Studio, the company started as a small animation studio producing the popular "Alice Comedies." Disney's first trademark, registered in 1928, was the iconic image of Mickey Mouse, a character that quickly became the face of the company. This trademark symbolized the beginning of Disney's journey to becoming a cultural phenomenon and a leader in the entertainment industry.

Recent years have seen Disney filing trademark lawsuits against various companies engaging in unauthorized use of its characters or logos. In the 1970s, Disney took legal action against a group of underground comic book artists known as the Air Pirates for copyright infringement. The artists created a comic titled "Air Pirates Funnies," which featured unauthorized and explicit versions of Disney characters engaging in adult themes. The court ruled in favor of Disney, stating that the use of the characters constituted copyright infringement. In 2013, Disney filed a lawsuit against Phase 4 Films over the film title "Frozen Land." Disney argued that the title was too similar to its blockbuster animated film "Frozen," and the use of a similar title could lead to confusion among consumers. The case was settled out of court, and Phase 4 Films changed the title of its movie to "The Silent Mountain."These legal measures demonstrate Disney's commitment to preserving the integrity of its brands and ensuring that the magic and creativity associated with Disney remain synonymous with quality and authenticity.

Main classes

Selected trademarks

Registration number:

3580903

Filing date:

2019-03-25

Office:

USPTO

Registration number:

4699218

Filing date:

2021-03-15

Office:

USPTO

Registration number:

3451443

Filing date:

2018-08-13

Office:

USPTO