Trademark Hall of Fame

Name

Nescafe

Official website

Owned by

SOCIETE DES PRODUITS NESTLE S.A.

Description

Nescafé, a renowned coffee brand, is part of the Nestlé Group, one of the world's largest food and beverage companies. The Nescafé brand was born in 1938 when Nestlé developed a process to produce soluble coffee, providing a convenient and accessible way for consumers to enjoy coffee at home. The name Nescafé is a combination of "Nestlé" and "café" (French for coffee).

Nescafé demonstrates a proactive approach to monitoring and enforcing its trademarks. In 2014, Nestlé, the owner of Nescafé and Nespresso, faced a legal battle with Dualit, a British kitchen appliance manufacturer. Dualit launched a coffee capsule compatible with Nespresso machines, naming it "NX" and using a label with the phrase "Nespresso compatible." Nestlé argued that Dualit's use of the phrase "Nespresso compatible" infringed upon its Nespresso trademark. The case involved discussions about trademark infringement and the use of language that could potentially cause confusion among consumers.

Selected trademarks

Registration number:

3413396

Filing date:

2018-04-23

Office:

USPTO

Registration number:

5258541

Filing date:

2023-11-21

Office:

USPTO

Registration number:

1521477

Filing date:

2019-01-18

Office:

USPTO