Aldi GmbH & Co. KG v. Pharmaelle S.R.L.

There is a myriad of reasons why trademark registration is of a crucial importance for construction companies. This article presents a concise summary of 12 key reasons why every creator of our homes and cities should think about registering for a trademark.

“Similar commercial impression” is often extremely difficult to assess correctly. That’s why Trama continues to rely on a highly experienced legal team in addition to its unique AI solution, providing comprehensive risk assessment at the start of every trademark registration.

Many entrepreneurs still consider trademark registration to be the least important step in the process of establishing their brand. This can become a big issue. Not registering a trademark from the start leaves a company vulnerable to potential copycats and other forms of brand infringement that can significantly damage its reputation and hamper growth.